Tuesday, December 10, 2013

The HIGH COST of Low Quality Video--Important Information That You Should Know!

The High Cost of a Poor Quality Video 


While video continues to be the most dynamic and growing component of internet branding and marketing, some alarming statistics have boiled to the surface. Not that we weren't already aware of the damage a poorly produced video can do. These numbers should give you pause. If you have produced, or are approached to produce poor quality video content using simple "pictures to music" techniques, smartphone and/or tablet "editing apps", or cheap templates and software, we urge you to study and explore a higher level of quality. Just because video content is so prevalent on the internet doesn't mean that it is now a simple commodity, or that you can just run right out and become a professional producer of content.

The "yesterday I couldn't spell video producer, now I are one" approach to success in video production just isn't going to work out.

After all, video is your new business card on the internet, 
and the first impression is the only one that really counts! 

The High Cost of Poor Quality Video



Video content is not the area where you should be looking to dramatically cut costs. Don't risk a poor user experience, or damage to your image or reputation by using cut-rate video production techniques or wanna-be marketers who are suddenly experts in video marketing. 

Seek out established providers with the experience and proven track record that you want for your company and image. 

Some helpful tips for selecting the right Video Marketing Agency

1. Determine how much content, and of what quality, the company has produced. Usually a visit to their YouTube Channel will tell you all you need to know. Pay specific attention to the number of videos, the quality of the production work, and the views and engagement. 

2. Make sure the company can provide you with ACTUAL results from previous or existing campaigns, along with credible search results examples and YouTube Advertising campaigns and real-time examples of solid VSEO results for their clients and where applicable. 

3. Ask for references, and check the company's reviews on Google, Manta and other sources for feedback on their services and outcomes. 

4. Ask for the company's video production credentials. You should be able to tell immediately from their posted content, and client base, whether they are truly video professionals or would-be marketers using substandard sources for low-end production of video content.

Some other important aspects of video marketing and related production:

THE MYTH OF "TALKIES" AS A MEANS TO ENGAGE YOUR AUDIENCE

One of the most misguided activities that we have seen is the propensity for people to create video content of THEMSELVES talking into the camera. In some instances this may work, but as a rule the attention span of your internet video viewer will tire quickly, and sometimes immediately, when presented with this style of video. Even professionals selling themselves and their expertise rarely benefit from publishing a steady diet of this style of video content.

HIDDEN PROBLEMS THAT ARE BETTER TO ADDRESS IMMEDIATELY

Royalty-paid music tracks are critical to proper video production and can be expensive, relative to small budget productions. This is a hidden cost that needs to be considered anytime you embark on the video trail. Also, the appropriate track can many times be elusive, but the perfect track can really make the video a winner! Over the years we have spent a good deal of post-production time searching for, and landing upon the right track for the produced piece.

Stock images and stock footage can also be an expensive, hidden cost if you're out there buying them one at a time. Real production companies have vast libraries of images and footage that have been shot and accumulated over long periods of time, to help defray the costs associated with lower budget video-especially for clients who are first-timers in translating their branding and marketing messages to video format.
Video production and video marketing are very specific disciplines that require a variety of skills to achieve a lasting and measurable result. Video as a tool for Search Engine Marketing (SEM) and as a resource for increased rankings (VSEO) is extremely effective, but poor quality video can seriously backfire!

As with all things in the internet marketing space, any opening or relatively new opportunity spawns a plethora of overnight "experts". Your time would be much better spent leaving your video production and video marketing to the experts and proven service providers, leaving you to successfully run your company by investing your efforts elsewhere.

Saturday, November 30, 2013

The TWO MOST IMPORTANT elements when (not if) you are ready to deploy Video Marketing

It's very interesting how every time there is a new technique or portal for marketing on the internet, so-called service companies seem to pop up everywhere. And they all seem to tout the same generic, results-oriented rhetoric and sales pitch.

Except for one very important component--they have few or no clients, very little experience or actual footprint, and in many cases actually have no idea what they're doing in comparison to the established companies that had been in that space all along.

Video Marketing has befallen just such a malaise. On the heels of the legion of "Social Media Marketing Experts" who have infested the digital landscape, there now seems to be no end to the entities that are promoting "video marketing", and in many cases have no idea that video marketing involves much more than producing cheap, uninteresting and unprofessional video content and posting that content in various places around the internet. 

The litmus test for true video marketing companies or a  video marketing agency is easily determined when you are in research mode, and attempting to find the company best suited to your needs and budget. The 2 critical elements that separate the established, successful companies from the pretenders are actually much more evident and easy to identify in the video marketing space:

1. VIDEO CONTENT

Since the core component of video marketing is the actual video content itself, it is quite easy to determine with whom you are dealing. Any viable video marketing company will have it's aggregate of produced video content uploaded, optimized and readily accessible. So it only stands to reason that when you visit the website, YouTube channel, or other video hosting resource of a "video marketing" company, their history and track record are there for you to inspect. Many so-called "video marketing" companies, you will find, have very few actual videos with very little in the way of views or engagement. You also want to examine the quality of the video production work. So when you find such a company, and despite their claims of expertise and success, yet their YouTube channel has a handful of videos with very little views and engagement, you would have to ask the obvious question: "How can you be a successful video marketing company when you have no established content to see as examples of your purported success?". You must see an extensive library of client videos, YouTube campaign videos, and other optimized video content or you are wasting your time with such an entity. 

2. ESTABLISHED RESULTS

The primary components of successful video marketing include properly managed video advertising (such as YouTube TruView® Advertising) or other PPV (pay per view) service provider, video syndication and video distribution across many channels, and specific placement of video content in other advertising channels including social media. Ultimately, all of this results in higher rankings for the client's primary website as well as the videos themselves ranking very high (1st page) as independent organic results on their own. You only need to ask the company to give (or show) you a few examples of the high rankings that they have established for their clients, as well as testimonial or referral information from one or more existing clients, to determine immediately whether or not you are dealing with a competent, successful company that has a provable track record.

You will find, after performing even a modest amount of research, that there are many pretenders out there in the video marketing space, but not many with established, proven track records that you can request and study. 


Wednesday, November 13, 2013

How To Appeal Denied VA Benefits Claims | http://www.FloridaVeteransLega...

Have your VA Disability Benefits claims been denied? You need immediate representation. As a former Army JAG Corps Officer, Mark McMann has dedicated his private practice to assisting veterans with their claims processing and claims appeals.

Facts YOU SHOULD KNOW if you have been denied VA Benefits




http://www.FloridaVeteransBenefitsAssistance.com
How To Appeal a Denied Claim for VA Benefits
VA Benefits Attorney | VA Benefits Claims Lawyer
Mark McMann, P.A.
Veterans Benefits Claims Attorney

Are you one of the thousands of Veterans who has been denied your claim for rightful VA Benefits?

Don't try to navigate the bureaucracy of the Veteran's Administration by yourself. Mark McMann is a former Army JAG Corps Officer, and has dedicated his practice to assisting veterans and their families to obtaining their rightful benefits by handling the VA Benefits Appeal process.

Nearly 30% of VA Benefits claims are denied for a variety of reasons, sometimes as simply as an improperly completed claims request. Let Mark McMann assist you in this difficult time. His loyalty and dedication to his fellow service members is something that you will appreciate, and the peace of mind knowing that you have a skilled professional handling this all-important step in your re-entry to civilian life.

Call Mark McMann today for a FREE CONSULTATION about your VA Benefits and find out the facts that you need to obtain a successful outcome of your claims process.

Mark McMann is a Florida VA Benefits Attorney servicing Tampa, Orlando, Lakeland, Polk County and surrounding areas.

Wednesday, November 6, 2013

Counseling in St. Petersburg Florida Marriage Counseling Child Therapy Addiction Trauma Grief Counseling

Karen Salerno and Associates
Couples Counseling | Marriage Counseling St. Petersburg FL | Child Therapist
Counselor in St. Petersburg Florida
http://www.KarenSalernoAndAssociates.com






http://www.KarenSalernoAndAssociates.com
Marriage and Couples Counseling | Child Therapist
Stress and Anger Management
Grief and Trauma Counseling
Child Counseling and Behavior Therapy

Are you enduring undo stress in your life?

Is the love missing from your relationship, or are you needing to rebuild a broken trust with your partner?

Is someone you love suffering from mental problems or life's issues?

Karen Salerno and Associates can help, with the knowledge, training and experience to make things right again and bring that special quality and happiness back into your life.

Karen can assist with couples counseling, stress and anger management issues, grief and trauma counseling, child counseling and many of the problems that we all face in life.

Call our office today, and arrange for a free initial consultation with Karen Salerno.

Put yourself on the road to a better quality of life, and seek out your Happily Ever After.

Friday, November 1, 2013

How To Appeal A Denial of VA Benefits

Mark McMann, P.A. is a former JAG Corps Officer and military lawyer. In private practice now, Mark is dedicated to assisting his fellow service members with their VA Benefits claims and claim denials. Don't try to navigate the bureaucracy of the Veterans Administration alone! Call Mark for a consultation. Serving Lakeland and Polk County and the Tampa Florida area.

Florida Veterans Legal Assistance Mark McMann, P.A.


Thursday, October 31, 2013

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Florida Veterans Legal Assistance Mark McMann, P.A.

link

Have you had your claim for VA benefits denied?

Mark McMann can process your appeal for your VA benefits and give you the representation that you deserve. Mark is a former JAG Corps Officer and military lawyer, who now commits his private practice to assisting his fellow service members in obtaining the VA benefits that they rightfully deserve. Call Mark for a FREE CONSULTATION for all of your legal needs.

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Wednesday, October 23, 2013

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http://www.QuickReachMedia.com
888-515-2772
Quick Reach Media Video Marketing Services
YouTube Advertising Management
Video Syndication and Video Distribution
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In order to capture your share of internet search traffic, it's time to move past all the claims you've seen and heard about "driving traffic with a video" or all that SEO chatter. All of the components, including video syndication, distribution, VSEO and a host of other tools and skill sets have to be brought together to achieve VIDEO DOMINATION of your space. Buying random services might help, but you need the complete package, implemented by a proven video marketing firm, to get the top spots and lasting results that grow a business. Quick Reach Media provides the very best in video production and marketing at all levels and in multiple channels. Video marketing has become the true key to success in internet advertising and lead generation.

Expertly managed YouTube Video Advertising programs, combined with video syndication and distribution, produce immediate results for larger national product and service companies, regional service companies, and in the lead generation space. This is your time to step up to the new reality-we will find your customers wherever they are and deliver them to you with a message and user experience that guarantees interest and ACTION!

GET SEEN-GET RESULTS with Internet Video Marketing! And the best news is that the costs are very reasonable. Imagine being able to start dominating your business category or niche for about the same monthly budget you might spend on direct mail, PPC or banner ads, or any other standard "hit and miss" advertising media.

GET THE FACTS! Video marketing is your ticket to high-impact domination and all of that new business you've been seeking. Our experienced video marketing pros are standing by to assist you with your success. We have been creating and distributing video for over 30 years, ever since the first giant satellite dishes were in folks' back yards and video distribution meant selling VHS copies of the client's content. We've been here all along, growing and changing with the industry, technology, and our clients' need for success both on the internet and in the offline world. We are ready and poised to make you a rock star! Contact Quick Reach Media for a consultation of your advertising, marketing and lead generation needs. We are sure that we can create fabulous content and tailor programs that fit your budget and your goals. We offer the best in HD Digital video production at nominal pricing, and managed video advertising campaigns which will get you moving FAST. Your business goals are just a short phone call away at 888-515-2772.

Or visit us at http://www.QuickReachMedia.com for more information.

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Monday, July 1, 2013

YouTube Advertising with Video Syndication For Maximum Lead Generation






Quick Reach Media Video Marketing Services
YouTube Advertising Management
Video Syndication and Video Distribution
Mobile Video Marketing Solution
HD Digital Video Production
http://www.QuickReachMedia.com
                                                     888-515-2772

Quick Reach Media provides the very best in video production and marketing at all levels and in multiple channels.

Video marketing has become the true key to success in internet advertising and lead generation. Expertly managed YouTube Video Advertising programs, combined  with video syndication and distribution, produce immediate results for larger national product and service companies, regional service companies, and in the lead generation space.

This is your time to step up to the new reality-we will find your customers wherever they are and deliver them to you with a message and user experience that guarantees interest and ACTION!

GET SEEN-GET RESULTS with Internet Video Marketing!

And the best news is that the costs are very reasonable. Imagine being able to start dominating your business category or niche for about the same monthly budget you might spend on direct mail, PPC or banner ads, or any other standard "hit and miss" advertising media.

GET THE FACTS! Video marketing is your ticket to high-impact domination and all of that new business you've been seeking. Our experienced video marketing pros are standing by to assist you with your success. We have been creating and distributing video for over 30 years, ever since the first giant satellite dishes were in folks' back yards and video distribution meant selling VHS copies of the client's content. We've been here all along, growing and changing with the industry, technology, and our clients' need for success both on the internet and in the offline world. We are ready and poised to make you a rock star!

Contact Quick Reach Media for a consultation of your advertising, marketing and lead generation needs. We are sure that we can create fabulous content and tailor programs that fit your budget and your goals. We offer the best in HD Digital Video Production at nominal pricing, and managed video advertising campaigns which will get you moving FAST.

Your business goals are just a short phone call away at 888-515-2772.

Or visit us at QuickReachMedia.com for more information.

Let's get started!

Wednesday, June 26, 2013

Credit Repair, Fixing Bad Credit and Improving Credit Scores-Important information you should know!


Many consumers have been able to successfully fix bad credit and boost low credit scores with the assistance of a reputable credit repair service company. Perhaps you are unable to qualify for a mortgage or loan buy a house or car because lenders won't extend credit to you. And if you find financing, you may exorbitant interest rates. You may have been turned away by property owners who check credit reports when they consider renting an apartment, or by potential employers who check your credit report when they consider you as an applicant. If you have found yourself in any of these situations, credit repair services can help.

Credit repair experts can counsel you and improve your credit score by finding and disputing errors on your credit report. Older derogatory items can be removed, in many cases, from your credit report entirely. Reputable credit repair companies will also teach you to improve your credit scores and keep your credit record free of liens, collections, judgments, late payments, foreclosures, repossessions and more. It doesn't happen overnight, but with proper documentation to prove credit report errors and some self-discipline to adhere to positive spending and saving habits, an experienced credit repair service company can show you how to fix your credit. They are also aware of the credit card companies and lenders who will grant you credit even though your current credit files are in poor condition to start your credit rebuilding process immediately.

Most credit repair service companies admit that although any individual can handle this process in theory, their lawyers, paralegals and experts can handle the process for you and apply their know-how to save you time and frustration. The fee for this is usually very inexpensive as well.


Monday, June 17, 2013

Internet Video Advertising Proven MORE EFFECTIVE than Television Broadcast!

The numbers are finally in! And WOW are they impressive. Everyone knows that internet video advertising is the most explosive tool being used by businesses both large and local. But the behavioral shift taking place in the way consumers access media and content have truly pushed us through any barriers that might have existed previously for engagement. 


Full-episode players are the immediate winners, with movies and series content being streamed in such large amounts. But as YouTube has jumped to the 2nd position for total searches, the opportunities for video advertising have increased exponentially as well.

The newest version of YouTube advertising (known as TruView®) is highly effective when deployed with creative video content and the appropriate lead-capture landing pages and websites to create maximum interest and action by internet users. Previously, this form of advertising was used primarily by large national companies (insurance, fast food, other major brands) but is now very effective for local and regional businesses who are interested in generating leads and online purchases with the lowest possible lead cost or cost-per-click.

Explore the possibilities and what this exciting media channel can do for your business or client at http://www.QuickReachMedia.com. Also, take a moment to see a number of successful TruView® YouTube Advertising campaigns!

Thursday, April 25, 2013

What is the 2nd largest Search Engine on earth?

In case you didn't know, the 2nd largest Search Engine 
on earth isn't Bing, and it isn't Yahoo...

It's

 Everyone seems to be immersed in increasing their digital footprint, posting endlessly on social media websites, optimizing their websites and trying to figure out the best ways to get their message out via mobile marketing. The simple truth is that engaging, properly uploaded video content has more potential than all of those time-consuming exercises COMBINED! 

And a professionally managed YouTube Advertising campaign might be all your business or organization needs to turn the corner quickly and produce the level of results you're looking for. 

Here's an overview of how it works:

Best viewed in "Full Screen" mode!